중국 지리자동차의 해외시장 진출 전략에 관한 연구

Abstract

Facing the FTA era, Jeju local government is focusing on the improvementand the expansion of support policies to industrial companies and trade basissystems. However, there are only few studies about human resourcedevelopment for Jeju. Moreover, it is difficult to conduct trade-related businessefficiently because Jeju is suffering from the lack of the infrastructures ofhuman resources for trade. In this thesis, theoretical approach and empiricalapproach are used to study about human resource development program of tradefor Jeju. In the theoretical approach, economic trends and employment trends ofJeju special self-governing province are investigated about statistical data from2004 to 2016. In the empirical approach, a questionnaire survey is performed toanalyze the employment status of trade professionals. The questionnaire surveytargets are export companies and university students in Jeju. The results of theinvestigations show the export companies highly require more trade professionalsand the university students want the jobs which meet their conditions. The major reasons for this employment mismatch are the lack of practical businessabilities and the disagreement over pay conditions. To overcome these problems,four methods for human resource development are proposed. First, Jeju localgovernment should expand the support policies of human resource developmentwhich include educational trade programs for university students. Second, theimprovement of consciousness about export mind of Jeju local government.Third, university education curricula should be improved and practicallyexperienced experts should be invited to inspire the university students. Fourth,industry- government-university collaborations should be enhanced to maintainthe human resource development program during the long-term. This study onhuman resource development program of the trade is expected to contribute tothe growth of trade infra of Jeju special self-governing province.