기술수용모형을 적용한 품질기능전개 기반 혼합현실 기술요인 연구

Abstract

This study is designed to investigate the user attributes considered as important factors in using services and products of mixed-reality and to use the researched contents, reflecting the actual user's requirements, in developing exhibition-type mixed reality, a field of rapidly growing realistic media, in industrial sites by Engineers. A prior study is conducted to derive the users' requirements of the products and an extended Technology Acceptance Model is constructed with using 'Presence' for a key parameter. The exhibition-type results of mixed reality, one of the pillars of realistic media, should be evaluated based on experiences involving various factors to enhance overall satisfaction. With the reason, Gilmore's '4Es' is connected to the 'Presence'as independent variables and the path value of those independent variables through the 'Presence' and 'Continuous Use'is calculated. The path values are applied as a user's requirement item in House of Quality. In deploying the first House of Quality, the quality characteristics, reflecting the users'requirements, are derived from the users who are experienced the display-type mixed reality results. Afterwards, in deploying the second House of Quality, to realize the quality characteristics or product characteristics as the component characteristics, in other words technical characteristics, experts are engaged through the consulting and survey As a result of this paper, the component characteristics that reflect the user's requirements is calculated. The implications of the paper are not simply the introduction of current services, user satisfaction surveys, or discussions on applied or applicable new technologies but rather the planning and implementation of the services that are intended to be provided in the future by drawing out and applying requirements from users who have actually experienced mixed reality results. To gain the competition superiority in fierce IT industry, it is very important to provide the market requiring products and services. In this study, the importance level of the major factors in mixed reality on advanced study, user's opinions and experts's answers are significantly different to the outcomes of reflecting both aspects. In the end, thorough and logical market research and application with engineers'participation are needed to gain a competitive advantage in products. This study provides not only the enlightenment of differences, but also the directions of developing mixed reality exhibits.